CENTRAL LOCATION TEST
WHAT IS CENTRAL LOCATION TEST?
Central location test (CLT) is the method to invite the target audience in one location to hear their opinions. The method is suitable in collecting the voices of customers by seeing, touching and eating the actual samples.
WHY US?
- Superb recruiting: In addition to use our rich database of panelists, we also conduct “street catch” to invite the target audience as one of the way of random samplings.
- Professional team: Our professional team helps you design the best method including the questionnaire, briefing and monitoring, to hear the voice of the consumers in the most natural ways.
- Security: Central location test (CLT) requires to show some of the conceptual informaiton that are not in the market yet. Our fieldwork team takes all the necessary measures to prevent them taking photos and screenshot. The interviewees are carefully recruited for this purpose.
USE CASECENTRAL LOCATION TEST
Food/ Drink use case of Central Location Test in Vietnam
Product testing of food or drink is the most common case for central location testing (CLT). Our experienced team takes care of all the flows of cooking, tasting, interviewing in the most effective manner.
Electronics use case of Central Location Test in Vietnam
Central location test is good for the product testing. We bring your products in the locations to conduct user evaluations. The interviewees are recruited as street catch from the electronic stores nearby.
Design evaluations use case of Central Location Test in Vietnam
Product design, package design testing is one of the items that central location test (CLT) are suitable for. Our professional interviewers collect the voice of consumers in most natural ways in a secured environment.
PROCEDURECENTRAL LOCATION TEST
Step 1 of procedure for Central Location Test in Vietnam
Contact us to share your objective and the audience you would like to conduct central location test (CLT) about.
Step 2 of procedure for Central Location Test in Vietnam
Our professional team will propose you about the method, target audience, schedule and cost to deliver you the best of what you expect.
Step 3 of procedure for Central Location Test in Vietnam
We recruit the best candidates that suit your audience and invite them to the testing. Testing facilities are equipped with alll the necessary things to collect their voices in comfortable but secured way.
Step 4 of procedure for Central Location Test in Vietnam
The full report that includes voice of the respondents, strength, weakness as well as the recommended action will be presented to your management team.